Wednesday, January 12, 2011

Commercials

For today's assignment we have to watch a few commercials and write about them. The truth is that I didn't like most of them, many commercials just want to introduce their products into our heads and make us get interested and buy them. The some commercial have very original ideas but as they are being repeated over and over we start to feel annoyed, and I hate that. I think they should get original ideas, and make them even more interesting. One thing that I like about some commercials is the main idea and how they present their products through it, also I like that they talk about the truth about something and how we can get it solved. The commercials that really are in my mind is the one about Anti Smoking and the other is about the beer Carlton Draught. In the Anti Smoking commercial, they show a man asking to a woman if she could take him to a place, the woman ignores him; but when he starts smoking the woman moves backwards and pick him up... Then they put to things, the first one says that women feel safe with men who smoke, then they put other one that says that smoking causes impotency. That changes the whole perception of the message and gives the correct one, if you like women, stop smoking! The second commercial is about the beer Carlton Draught, in the commercial, hundreds of men start singing an epic song and moving making an humongous man drinking a beer. I interpret this as how people can be so addicted to this harmful drink.
Anti Smoking Link:

Carlton Draught Link:

Well, for my commercial I will use a product easy to present but at the same time very attractive to the spectators. I think this project will be very, very frustrating because I don't like to do this type of project but I have to do it whether I like it or not. One challenge I think it will be hard to cross is the one to make the audience feel attracted to my product. Other challenge will be to present an original idea, it must be interesting and great. Another one will be to edit the video in a professional way, or at least in an excellent way. I think that if I really focus in this project I would get a good mark. For now, I don't have and idea of what I am going to do the commercial about, but we still have some time to think about it.